The audience is thrilled to declare you to Jacknife try top the new wade-to-paign getting Hard rock Hotel & Local casino Ottawa-the fresh new brand’s basic-actually ever Canadian location! As the Hard rock embarks for the an effective $350M extension and rebrand, we are honoured so you’re able to shape a campaign that not only remembers Difficult Rock’s history and amplifies the energy within the Ottawa.
Noted for delivering immersive entertainment experiences globally, the hard Stone� is certainly a favourite worldwide place to go for natives and you may travelers equivalent. The company is actually a captivating time regarding expansion and you may revitalization, while the stage is decided getting a grand starting of Canada’s very first Hard rock Resort & Gambling establishment � with Jacknife top the newest charge to cultivate the brand new wade-to-paign because of their Ottawa location.
HRI turned into the first myself-had betting company appointed a You
�Our very own 350 million dollars expansion and you can rebranding have a tendency to interrupt the hotel, recreation, hospitality, and gaming marketplace during the East Ontario and you will past,� claims Christine Crump, Chairman away from Hard rock Resort and you may Gambling establishment Ottawa. Canadians will not need get across a border to experience all of that Hard rock provides. Jacknife’s functions coincides to the industry-category works and you will experience i submit to the website visitors.�
The newest range off Jacknife’s performs comes with an entire strategic and inventive development of the new wade-to-paign, which have a look closely at building adventure and you can operating involvement round the every touchpoints. The new strategy usually embody the fresh new essence out of Tough Rock’s bright community, guaranteeing the opening becomes an excellent beacon getting amusement candidates.
�We are happy to interact which have an international brand https://mrspincasino.com/ca/ name like Hard rock from the including a pivotal time,� says Mikey Richardson, Co-Maker and you will Government Creative Manager from the Jacknife. �Top honors-doing the latest 2025 release gives us the ability to do something truly charming-a strategy that do not only remembers Hard Rock’s history and also amplifies the ability in the Ottawa.�
It union stresses goal-inspired storytelling, which have both Jacknife and hard Stone Resorts & Casino Ottawa concerned about curating a seamless, high-feeling brand name experience that may lay the new stage for a grand opening including no other.
Hard-rock Worldwide (HRI) the most all over the world approved companies which have spots inside over 74 regions comprising 313 places that is had/authorized or addressed Accommodations, Gambling enterprises, Rock Stores�, Live performance Venues and Cafes. The Unity of the Hard-rock� globally support program rewards users to own performing whatever they love across using attributes all over the world. HRI in addition to revealed a joint venture named Hard-rock Electronic inside the 2020, an internet sportsbook, merchandising sportsbook and internet sites gambling system. Beginning with an Eric Clapton drums, Hard rock is the owner of the latest world’s biggest and most beneficial type of genuine musical memorabilia from the more than 88,000 bits, which happen to be displayed in the the locations around the world.
S. Best-managed Company by the Deloitte Private as well as the Wall structure Path Record in the 2021 possesses because the been honored fourfold. Hard-rock has also been recognized from the Forbes one of several Planet’s Top Businesses, together with Top Employers for women, Diversity and you will The brand new Grads and you may a leading Large Workplace in the Travelling & Entertainment, Gambling and you can Recreation Business. Regarding the 2022 Globally Gambling Prizes, Hard-rock are named Land-Founded Operator of the season towards 2nd time in four years.
Hard rock Global currently holds financing grades off primary capital-stages score businesses: S&P International Critiques (BBB-) and you will Fitch Analysis (BBB). To learn more about Hard-rock Worldwide, visit hardrock otherwise store.hardrock.
Rideau Carleton Gambling establishment theoretically open because the Rideau Carleton Raceway in the 1962, as the Canada’s first-actually ever five-eighths kilometer egg-shaped and also come a key element of Ontario’s utilize rushing area ever since. Since the introduction out of gaming during the , the town away from Ottawa has experienced everything $6 mil a year and more than $106 million as a whole costs getting hosting Rideau Carleton Casino contained in this the fresh National Capital Region.
With eager expectation of beginning of your the latest Hard-rock Lodge & Local casino Ottawa, Rideau Carleton Casino stays unlock 24/seven, prepared to serve their site visitors with the same perseverance and you will excitement. Hard rock try trying to create a new condition-of-the-artwork activity business that in the near future bring the fresh new iconic Hard-rock brand name to help you Ottawa and enliven the city such as nothing you’ve seen prior. Future facilities should include today’s lodge framework which have 150 room, along with twenty-two suites, extended gambling floor as well as 1,five hundred slot machines, forty alive-action desk game, and large-restrict gaming. Travelers can enjoy more ten dinner, bars, and lounges, including the legendary Hard rock Eatery and you may Council Pine Steakhouse. The hotel may also be home to the newest vintage Rock Shop, a-1,800 together with seat Hard rock Live area, and you may real music memorabilia.
The new studio is a big rider away from work development and will implement more 700 regional owners, shortly after complete. Hard-rock Hotel & Gambling enterprise Ottawa will continue the fresh new tradition off society resource thanks to local sponsorships and you can nonprofit partnerships, raising the existence from owners and you may individuals the exact same since the is actually dependent below Rideau Carleton Gambling enterprise.
Rideau Carleton Gambling enterprise was work because of the Hard-rock All over the world and you will governed by the Ontario Lottery and you will Gambling Corporation (OLG). Which have OLG union, Rideau Carleton Gambling enterprise shows a daily commitment to in control betting that have full implementation of OLG’s Takes on that’s recognized from RG Look at accreditation program.
To learn more about Rideau Carleton Gambling establishment, visit rideaucarletoncasino
Jacknife try an independent, full-solution imaginative brand agency based inside the Toronto, Canada. With over 29 numerous years of globe feel, Jacknife has been at the forefront of taking exceptional marketing and creative methods to a varied set of customers. Because of the leveraging the fresh strong combination of strategic creativity, Jacknife allows labels to construct extreme providers worthy of from strength regarding innovation.
